Marketing Operations Specialist

Date Active

Jun 14, 2022 11:24:50 AM

Requisition #

22-1660

Hours Per Week

40

Location

1515 N Rivercenter Dr-WI501

City

Milwaukee

State

Wisconsin

Job Description / Requirements

At HSA Bank, we’re working toward a world where everyone is empowered to save for a healthy future. Our offerings in the healthcare savings space drive down healthcare costs, increase access, and assist with decision-making for consumers, health plans, partners, and advisors.

Are you ready to join us?

 

Position Summary

 

The Marketing Operations Specialist is a critical entry-level role responsible for working cross-functionally with the entire marketing department to design, manage and implement campaign strategies, and to support underlying processes and tools.  They will also be involved in sales support and project intake / assessment processes with key business partners, including product, partner services, and IT.

 

Job Responsibilities

1. Manages intake assessment and status for ongoing and one-time marketing projects / campaigns.
2. Support vendor management and technical aspects of several marketing automation and digital asset platforms.
3. Establish or improve campaign success processes, including list management and data clean-up procedures.
4. Produce and maintain multiple reports on marketing/sales activities and business impact.
5. Assists with various virtual events, such as webinars.
6. Assists with various tradeshow/industry events.
7. Assists with creating digital / direct-mail distribution of client and consumer flyers, forms, brochures, newsletters and displays.
8. Helps ensures integrity, compliance and accuracy of all digital campaigns and direct mailings.

Experience

• BS degree in business-related field preferred.
• Minimum 3-5 years’ experience. 
• Experience in Microsoft Office products and Web-based project management suites
• Experience in Adobe suite a plus.
• Experience in CRM, project management, tradeshow management, and content and digital asset management systems a plus.
• Accurate and organized in presentation of materials and dissemination of information in communicating information to external and internal customers.
• Excellent interpersonal skills and ability to work effectively as a member of a fast-paced marketing team.
• Self-directed motivation, innovation and accuracy within tasks assigned.

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